The 13th Sunday Times Generation Next Youth Survey Awards were held on Thursday evening at the Sandton Convention Centre. The awards are determined by the youth as to who is the coolest in the game.
The survey, done annually, is commissioned by the Sunday Times and conducted by HDI Youth Marketeers. Almost 12 000 youth aged between 18-23 across South Africa were polled.
Here are some of the winners from the survey:
Nike claimed the top award for Overall Coolest Brand by grabbing the top three spots in 75 categories surveyed: Coolest Clothing Brand, Coolest Brand Slogan, and Coolest Footwear Brand.
Mercedes-Benz was awarded the Coolest Motor Vehicle award.
New categories were added this year and they include:
Coolest Ice Cream – Magnum
Coolest Local Screen/TV Star – Trevor Noah
Coolest University – University of Cape Town
Coolest Pet Food – Whiskers
Coolest Method of Transport – Gautrain
In entertainment categories, local favourites were also honoured.
Coolest TV Soap – SABC drama Uzalo
Coolest Radio Station – MetroFM
Coolest Local Sportsperson – AB de Villers
Coolest Local DJ – Black Coffee
Coolest Local Music Star – AKA
Coolest Local Male Celebrity – Trevor Noah
Coolest Local Female Celebrity – Babes Wodumo
Congratulations to all Coolest winners.