TRACE focuses on VTH Season


VTH Season, one of Africa’s leading Talent Management and Entertainment Marketing Agencies was a spotlight FOCUS on TRACE Africa this past weekend which entailed an hour long focus on VTH Season by playing music videos by artists in their stable.

TRACE Africa has dedicated the month of July to showing major labels on the continent some love by playing the best hits from the artists on their rosters. VTH Season is the only South African based label to receive a FOCUS feature.

“TRACE Africa aims at building music bridges between all various countries on the continent. We kicked off a series of “FOCUS” in June to give a platform to independent labels such as VTH season who are making waves not only in the South African music industry but expanding their work outside Southern Africa as well,” shares Valentine Gaudin-Muteba, TRACE TV General Manager South Africa.

The TRACE Africa FOCUS on VTH Season highlighted the below music videos on the VTH Season roster as a celebration of a stable that has brought TRACE TV some of South Africa’s biggest breakout stars over the past few years:

AKA: Sim Dope, Dream Work, All Eyes on Me, The World Is Yours
Berita: Thandolwethu, Mwana Ma Wai
Big Star: My Year, Flavors
TRESOR: Remedy, Never Let Me Go, Mount Everest

“It’s always great to receive recognition for the work we do outside the borders of South Africa. We have consistently been a part of some of the best music released on the continent since the company’s inception 6 years ago, and we are grateful to platforms like TRACE Africa for not only giving African music a deserving platform to be showcased but for acknowledging the work we put into developing the world class videos we put out,” shares Raphael Benza of VTH Season.

VTH Season’s FOCUS on TRACE Africa coincides with the team heading to their Nairobi base this week which will see TRESOR partake in a Coke Studio Africa collaboration amongst other pipeline projects which are underway.

“Platforms like TRACE Africa play such an important role in showcasing African talent and music and helping the music reach widely across the continent. I’m honoured to have VTH Season’s work featured as a special on the channel and look forward to celebrating more music and entertainment milestones with TRACE in future” shares Ninel Musson, Director at VTH Season.